How to Wear The Viral Coquette Bow Stacking Trend (2024)

Bow stacking made easy.

By Sarah Maberry
How to Wear The Viral Coquette Bow Stacking Trend (1)

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At its core, the coquette aesthetic is all about accessories and adornments. From bow stacking to balletcore, this season’s viral fashion trends would be nothing without hair bows, leg warmers, frilly socks, lace trims, and the like. As a result, it’s easy to adopt the coquette aesthetic without much commitment or closet space. Proof: these 24 coquette fashion finds on Amazon that willl transform your winter and spring outfits from simple to sartorially savvy.

When it comes to coquette outfits, there’s no such thing as too many bows, ruffles, and ribbons, a point proven by notoriously coquettish fashion designers like Simone Rocha, Sandy Liang, and Shushu/Tong. Though the coquette aesthetic’s influences are vast—ranging from Japanese kawaii culture to Degas paintings, Marie Antoinette, and the Regency period—they all share a youthful hyper-femininity and fondness for bows, pastel colors, and sheer white fabrics. While Coco Chanel once said to “look in the mirror and remove one accessory” before you leave the house, the Gen Z TikTokers behind the trend’s 1.3 billion views say to add another.

The key to successful bow stacking is to avoid overthinking. With the rate at which TikTok fashion trends come and go, bows will be dethroned before we know it. But who says you can’t have a little fun while the coquette aesthetic is still around? After all, earlier trends like Bridgertoncore and the Y2K craze suggest that many of these coquette fashion finds will carry over to 2024’s next trending aesthetic.

Hair Bows

Ayesha Bow Hair Clips

How to Wear The Viral Coquette Bow Stacking Trend (3)

How to Wear The Viral Coquette Bow Stacking Trend (4)

Hair Bows

Ayesha Bow Hair Clips

Now 25% Off

Of all the easy ways to bow stack, this pack of hair bows is by far one of the easiest. Add one (or more) to a braid, bun, or ponytail to make any look feel coquettish.

Romantic Details

Lele Sadoughi Bow Stud Earrings

How to Wear The Viral Coquette Bow Stacking Trend (5)

Romantic Details

Lele Sadoughi Bow Stud Earrings

The inspiration behind the coquette aesthetic’s pearl obsession: 19th-century Romanticism. Throughout the era, ribbons, intricately braided hairstyles, and pearl jewelry akin to these Lele Sadoughi earrings reigned supreme, and the same can be said for our current fashion tastes.

Girlish Footwear Styles

Franco Sarto Tinsley Mary Jane Flats

How to Wear The Viral Coquette Bow Stacking Trend (6)

How to Wear The Viral Coquette Bow Stacking Trend (7)

Girlish Footwear Styles

Franco Sarto Tinsley Mary Jane Flats

Now 30% Off

In addition to bow-accented ballet flats, Mary Janes are a popular footwear choice for those adopting the coquette aesthetic. But paired with frilly socks, these cream flats feel surprisingly more Rococo than schoolgirl.

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Commitment-Free Shoes With Bows

Shoeklips Rhinestone Bow Detachable Shoe Clips

How to Wear The Viral Coquette Bow Stacking Trend (8)

How to Wear The Viral Coquette Bow Stacking Trend (9)

Commitment-Free Shoes With Bows

Shoeklips Rhinestone Bow Detachable Shoe Clips

Now 15% Off

The beauty of the viral bow stacking trend is that it doesn’t require you to purchase new clothing or shoes (unless you want to, of course). All you have to do is tie a ribbon around something or clip on these detachable rhinestone bows, and voilà!

White Tights

MeMoi Cable-Knit Sweater Tights

How to Wear The Viral Coquette Bow Stacking Trend (10)

White Tights

MeMoi Cable-Knit Sweater Tights

Though red tights were the color du jour during the holiday season, white tights will take the cake this spring. This cable-knit pair feels particularly right for the current coquette craze.

Bow-Accented Slippers

Koolaburra by UGG Victoria Tall Boots

How to Wear The Viral Coquette Bow Stacking Trend (11)

How to Wear The Viral Coquette Bow Stacking Trend (12)

Bow-Accented Slippers

Koolaburra by UGG Victoria Tall Boots

Uggs with bows are back with a vengeance, and they’re one of Gen Z’s favorite ways to bow stack this winter. Grab these cult-favorite Ugg Victoria boots on Amazon, and you’ll save $30.

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Frilly Socks

Leg Avenue Lace Ruffle Nylon Anklet Socks

How to Wear The Viral Coquette Bow Stacking Trend (13)

Frilly Socks

Leg Avenue Lace Ruffle Nylon Anklet Socks

Whether you’re channeling a Nabokov novel, Lana Del Ray album, or Japanese sub-culture, these ruffled socks will add the right level of Lolita vibes to your ballet flats, sneakers, or platform Mary Janes.

Pearls

Casetify Classic Pearl Phone Strap Charm

How to Wear The Viral Coquette Bow Stacking Trend (14)

Pearls

Casetify Classic Pearl Phone Strap Charm

In addition to safeguarding your phone against drops, this pearl phone strap adds the style points of a pearl bracelet to your outfit.

Oversized Hair Bows

Atoden Large Satin Bow Hair Clips

How to Wear The Viral Coquette Bow Stacking Trend (15)

How to Wear The Viral Coquette Bow Stacking Trend (16)

Oversized Hair Bows

Atoden Large Satin Bow Hair Clips

Now 40% Off

Take a styling cue from Harajuku girls and add an oversized hair bow to your winter accessories collection. TikTokers have been clipping the same XXL bow barrettes they wear in their hair to bag handles and tank top straps, too.

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Flirty Lingerie Styles

Fleur du Mal Satin Strapless Underwire Bra

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How to Wear The Viral Coquette Bow Stacking Trend (18)

Flirty Lingerie Styles

Fleur du Mal Satin Strapless Underwire Bra

The coquette aesthetic isn’t overtly sexy. Like this pink satin Fleur du Mal bra, it’s sweet, flirty, and subtly vintage-inspired.

Bow Jewelry

Madewell Bow Stud Earrings

How to Wear The Viral Coquette Bow Stacking Trend (19)

Bow Jewelry

Madewell Bow Stud Earrings

If you’re not the hair bow type, try the trend with bow jewelry like these cutesy studs, instead.

DIY Coquette Fashion

Mayreel Satin Ribbon

How to Wear The Viral Coquette Bow Stacking Trend (20)

DIY Coquette Fashion

Mayreel Satin Ribbon

TikTokers are dolling up their sneaker laces and tying satin ribbons around everything from their purse straps to their over-the-ear headphones. So, grab a few rolls and let the DIY projects commence!

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Something Basic to Balance Out the Bows

Norma Kamali Strapless Fishtail Dress

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Something Basic to Balance Out the Bows

Norma Kamali Strapless Fishtail Dress

This flirty LBD makes the perfect backdrop for bow stacking, ballet flats, and coquette accessories galore. Its simple, sexy silhouette will keep your statement accessories from feeling juvenile or costume-y.

Heart Necklaces

Kendra Scott Ashton Heart Pendant Necklace

How to Wear The Viral Coquette Bow Stacking Trend (22)

How to Wear The Viral Coquette Bow Stacking Trend (23)

Heart Necklaces

Kendra Scott Ashton Heart Pendant Necklace

Now 25% Off

Though bows may get all the glory, hearts and flowers are also key motifs of the viral coquette aesthetic. This heart-shaped Kendra Scott pendant looks charming layered among dainty everyday necklaces.

Bubblegum Pink

Coach Swinger Leather Shoulder Bag

How to Wear The Viral Coquette Bow Stacking Trend (24)

Bubblegum Pink

Coach Swinger Leather Shoulder Bag

Whether it’s a sleek Coach shoulder bag or a chunky cardigan, everything feels coquettish in pink. Opt for calmer hues like bubblegum and peach (Pantone’s 2024 Color of the Year) instead of hot pink.

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Bows, Bows and More Bows

Betsey Johnson Mesh Bow Necklace

How to Wear The Viral Coquette Bow Stacking Trend (25)

How to Wear The Viral Coquette Bow Stacking Trend (26)

Bows, Bows and More Bows

Betsey Johnson Mesh Bow Necklace

Now 15% Off

Adding bows on top of bows to timeless basics like tees, jeans, and LBDs gives them a whole new flair. This glittery statement necklace is equal parts coquettish and Plazacore and takes any wardrobe staple up a notch.

Oversized Hair Ties

Kitsch Satin Hair Scrunchies

How to Wear The Viral Coquette Bow Stacking Trend (27)

Oversized Hair Ties

Kitsch Satin Hair Scrunchies

What do balletcore enthusiasts, clean girls, and followers of the coquette aesthetic all have in common? Satin scrunchies.

Y2K Leg Warmers

Cashmere Boutique Cashmere Leg Warmers

How to Wear The Viral Coquette Bow Stacking Trend (28)

Y2K Leg Warmers

Cashmere Boutique Cashmere Leg Warmers

This cozy pair of cashmere leg warmers can skew ballet or Y2K, depending on your footwear choice. Once the leg warmer craze passes, you can style them just like slouchy socks.

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Oversized Hair Bows

NexMe Bow Claw Clip

How to Wear The Viral Coquette Bow Stacking Trend (29)

How to Wear The Viral Coquette Bow Stacking Trend (30)

Oversized Hair Bows

NexMe Bow Claw Clip

Now 29% Off

A claw clip with a bow turns a lazy hair day into an elegant updo that earns endless compliments.

Pastel Blue

JW Pei Joy Shoulder Bag

How to Wear The Viral Coquette Bow Stacking Trend (31)

Pastel Blue

JW Pei Joy Shoulder Bag

Feeling burnt out on pink now that Barbie-mania is over? Pastel blue hues bring the same youthful feel as baby pink in a refreshing new way.

How to Wear The Viral Coquette Bow Stacking Trend (2024)

FAQs

How to Wear The Viral Coquette Bow Stacking Trend? ›

The beauty of the viral bow stacking trend is that it doesn't require you to purchase new clothing or shoes (unless you want to, of course). All you have to do is tie a ribbon around something or clip on these detachable rhinestone bows, and voilà!

What is the coquette trend in 2024? ›

2024 has been very coquette thus far. If you're unfamiliar with the term, it's a trending look that has gained momentum on TikTok this year; The vibe is largely focused on a prim, hyper-feminine aesthetic—complete with sweet florals, cottagecore-style lace, and of course, loads of pretty bows.

What is the coquette aesthetic trend? ›

What is coquette? Coquette, by the Oxford Languages definition, simply means "a woman who flirts." The trend inspired by that definition includes details like lace, pearls and bows in a frequently pastel palette.

How do you wear a hair bow trend? ›

Don't reserve the hair bow for just a ponytail

Yes, hair bows are most commonly seen adorning a ponytail, but that doesn't mean you have to wear yours that way! Don't be afraid to try different looks. A la Blair Waldorf, you could do a hair bow as a headband, or tie it at the end of a braid for a pretty embellishment.

What is the coquette bow trend? ›

It's a style that embraces a playful, and charming aesthetic, with a vintage flair. And lots of bows! If you have seen the crazy coquette trend of bow photos on Tiktok then you know bows can be put anywhere … on a pickle, a remote control, ice cubes, and more ridiculous things I won't mention here.

Are bows in style in 2024? ›

They're a triple-threat trend: Complete with a small kitten heel and ankle strap, they're also bow-adorned and cherry red. Bows remain major for 2024, but if you're weary about going all-in on the girly trend, this practical approach is for you.

Why is coquette so popular? ›

In an interview with People, LA stylist Marisa Ledford described coquette as "Gen Z's take on flirty, soft, hyper-feminine style" with references to the "Victorian Regency era." Ledford said the trend rose to popularity in the 2010s, especially on Tumblr blogs that featured coquette fashion and inspiration from Lana ...

Is a coquette a bow? ›

The word coquette, the literal definition meaning a “flirtatious woman,” has been taken by the girlies of the world to mean anything that is feminine and dainty. Pinks, flowers, furs and bows are all symbols of this coquette movement and are quickly recognized by anyone involved.

How to be a coquette girl? ›

Think floral prints, gingham, frills, bows and pearls. Pastel tones and the colour pink feature heavily in this trend. While ornate or baroque style detailing are popular details, straying far away from modern minimalism. This aesthetic is both elegant vintage starlet and innocent adolescent girldom combined.

What does a pink coquette mean? ›

The actual definition of 'coquette' is “a woman who flirts lightheartedly with men to win their admiration and affection”. But the TikTok trend basically encapsulates everything idyllic, dainty, feminine and romantic. Think little pink bows on everything and vintage, summery fashion.

What does coquette mean? ›

Other forms: coquetting; coquettes; coquetted. A coquette is a flirt, a girl or woman who knows how to flatter and manipulate men with her charms in order to get what she wants. Coquette sounds French, and it is, borrowed into English from French in the mid-17th century.

When did girls wear big bows in their hair? ›

Women throughout the 19th century wore hair ornaments and hats, but the hair bow only really achieved widespread popularity in the 20th century before the second world war. Jean-Baptiste-Siméon Chardin, The House of Cards, 1736-37. Credit: Wikimedia.

What does coquette mean in slang? ›

A coquette is a flirt, a girl or woman who knows how to flatter and manipulate men with her charms in order to get what she wants.

What will the style be in 2030? ›

Another 2030 trend that we can already see emerging is sustainable fashion. Sustainability and an aversion to so-called 'fast fashion' have become more prevalent among consumers. Customers expect companies to demonstrate their commitment to the environment and transparency around how goods are produced.

How to dress like coquette? ›

Similar to classic ballet outfits, most coquette fashion features soft details like pastel pink hues, sheer tights, and, of course, ballet flats. It combines this style with the vintage elegance of a regency-era look (floral prints, sultry corsets, pearl embellishments…we could go on!).

What is the 20-year fashion trend cycle? ›

For a long time, a common rule of thumb for fashion trends was that trends typically circle back every two decades, also referred to as the 20-year trend cycle. According to Forbes, with the rise of social media and fast fashion companies, the 20-year trend cycle has become extremely condensed.

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